Born Every Minute

"The addition of Eddie Murphy into Disneyland's Haunted Mansion is absolutely amazing! He's so lifelike and so well done. Audio Animatronics have reached a new peak!"

-Disney Fan

"The Eddie figure added to Haunted Mansion doesn't at all take away from the crazy fun of Disneyland's Haunted Mansion. He's so funny, and so much of the ride is funny too!"

-Defender OM

"It's so clear that Imagineers worked over-time to assuage all those ridiculous fears Disney purists had about Eddie Murphy's appearance in the Haunted Mansion. He fits in perfectly! His costuming, his manner, his funny ad-libs as you pass are all top notch! Bravo team WDI!"

-Not a Museum-goer

When Gods Speak

On Friday, February 6, 2009, it rained at Disneyland.

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Happy Birthday, Uncle Walt

Today marks the 107th birthday of Walt Disney, born December 5, 1901 in Chicago, Illinois.

Happy Birthday to an American original.

The Little Things

"Enjoy the little things, for one day you may look back and realize they were the big things."

-- Robert Brault

In the rush to create the latest and greatest multi-million dollar E-ticket, one has to wonder why Walt Disney Imagineering doesn't pay more attention to the power-- and value-- of investing in the multitude of smaller touches that separate Disney's themed environments from the rest of the pack.


Fortunately, those smaller yet extremely satisfying projects aren't completely out of vogue. Witness the wonder of the newly refurbished Sleeping Beauty Castle walkthrough at Disneyland. It's not the only reason someone would visit the park, but it's definitely one of the reasons people keep coming back for more.

In a self-contained park such as Disneyland, those smaller touches are arguably easier to conjure and create. It's not difficult to add layer after layer of detail when you have a relatively small canvas to work with. Walt's park is also blessed with the power of nostalgia. Anything added at Disneyland needs to have that Disney look and feel. The guests demand it, and the company and Imagineers deserve a great deal of credit for respecting and adhering to those "old school" principles that, while sometimes creatively frustrating, have served the park well for decades.

In the early days of Walt Disney World, back when the Florida property was much smaller and easier to manage, that famously obsessive attention to detail flourished. For nearly a quarter of a century, Walt Disney World had the genuine look and feel of a true Disney environment. It seemed back then as if Imagineers held sway over everything--right down to the manhole covers and beyond.

But as the canvas expanded, and new parks and resorts emerged, Walt Disney World lost its creative focus. Today, the respect for theme has all but disappeared; lost are many of those wonderful "worlds within the World" that transformed the soggy swamp into an escapist utopia.

Recently, I had the wonderful (if not exhausting) privilege of escorting my energetic and inquisitive pre-schooler through the grounds of the Fort Wilderness Campground, truly one of the crown jewels of Walt Disney World. After taking a leisurely stroll, we headed back to the parking lot via the resort's internal bus system.

As the pine trees and campsites passed by our windows, a recorded voice came over the loudspeakers to tell us more about what we were seeing. This new automated voice system now operates on busses throughout Walt Disney World, and while the technology that makes it possible is undoubtedly cool, the attention to theme falls just a bit short. There is themed music on the bus, but the voice on the loudspeaker is "the" voice of Walt Disney World, the same voice you hear on the monorail, the same voice you hear on bus after bus after bus. And while the announcer's deep monotone is certainly attention grabbing, on the internal bus at Ft. Wilderness, it also, sadly, seems woefully out of place. Gone is the suspension of disbelief, gone is the feeling of being lost in the wilderness. Yes, we are on a bus in the wilderness, but it's the voice that breaks the illusion, reminding us, after all, that it's not really the wilderness, it's only Walt Disney World. Perhaps they were going for a Jack Wagner kind of presence here, but the execution is jarring-- and misses the mark. An opportunity to add to the immersion has been squandered, or at the very least, overlooked.

By way of contrast, cast your mind back to the early days of Walt Disney World. You're about to enjoy a trip down one of the water slides at River Country. You ascend the rock formation that serves as a staircase and peruse the "wanted" posters at the summit. The fresh Florida breeze blows through the partly cloudy sky over your slightly sunburned skin. Suddenly, a voice calls out over the uptempo banjo music:

"Welcome to 'Whoop 'n' Holler Hollow'! Now the water below us is up to six feet deep, and has a strong current. Only experienced swimmers should use the slide."

Those of us who remember River Country can instantly hear the old cowpoke's voice as he implores us to use caution. They didn't have to do it that way back then, but they did, and that simple themed voice-over remains a fond memory to this day, one of those small but inexplicably satisfying finishing touches that transforms mundacity into pure magic.

Yes, I know, some would argue that the typical Florida guest doesn't care about the details anymore. And harping about the voice on the bus is admittedly very, very picky. But Walt Disney World is supposed to be a collection of unparalleled immersive environments. Anything that detracts from that immersion needs to be addressed.

Fortunately, it won't cost a fortune to remedy the situation. Curbing the internal busses at Ft. Wilderness in favor of the old steam trains that used to traverse the campground would be beyond wonderful; but for now, let's be reasonable, and focus on the little things. In this uncertain time of smaller budgets and economic anxiety, a series of very small fixes might be just what the doctor ordered.

Walt Disney Imagineering would be wise to seize this opportunity, visit Florida, and take a much-needed inventory of all those missing details at Walt Disney World. Start by separating the property back into its individually themed environments. What works? What doesn't? What's missing? What can we add?

A holistic approach by Imagineering-- a renewed interest in, and creative ownership of, all of Walt Disney World-- would refresh the property and restore the Disney shine like never before. It's a simple, cost-effective approach. And here in Florida, it represents some tender loving care that's long overdue.

"Never neglect the little things. You can never do your best, which should always be your trademark, if you are cutting corners and shirking responsibilities. You are special. Act it. Never neglect the little things."

-- Og Mandino

Tis the Season...

It’s that time of year again to once again sluff off the cynicism and be thankful for our many blessings. Since its inception nearly three years ago, Re-Imagineering has witnessed much to be thankful for and it never hurts to remind ourselves of the many projects going right in the world of Imagineering.

Our first howl of disapproval was that giant Mickey Wand gracing the sleek lines of Spaceship Earth at Epcot Center. It seemed to exemplify all the tacky turns for the worse the stateside Disney parks were all suffering through. Now it is gone. The collective sigh of relief that followed undoubtedly spiked global warming to it’s most dangerous levels yet.

Where once the submarine lagoon at Disneyland sat dormant for nearly a decade, it resurfaced last year in fine fashion. We may whine that the Nemo and Friends overlay is more Fantasyland than Tomorrowland, but the love infused by animators and designers shines through, diluting that argument substantially. The subs are back, and that’s cause for celebration enough.

Expedition Everest, a classy, carefully researched and finely detailed attraction at Disney’s Animal Kingdom, was a call-back to what Imagineers do best. Opening in early 2006, it’s another jewel from the team of Joe Rhode, an Imagineer that truly ‘gets it’. Walt is smiling and so are we.

California Adventure got the new name, ‘Walt Disney’s California Adventure’, and the new infusion of more than a billion dollars of capital. Finally this glowering mis-mash mall of the cheap will become the romantic sun-kissed orange blossom state of Walt’s 1920’s arrival, all mission-style tile roofs, red-cars and Oswald the Lucky Rabbit.

Walt’s own California Adventure will, of course, be only be the beginning. John Lasseter is overseeing Car’s Land, a giant slab of acreage celebrating the romance and lure of Route 66, while the beloved little mermaid Ariel will debut in her own E-ticket extravaganza sometime in 2010. What she actually has to do with California is a little bewildering, but what the heck, we’ll welcome her to the golden state regardless.

Though the work at WDCA will take years to complete, the fact that the brass at corporate are putting their money where our mouths are signals much to be thankful for. Already Paradise Pier has seen a swatch of Victorian Era gingerbread bloom along its shores with the opening of Toy Story Midway Mania and the recent draining of the area lake is a clear sign that work has already begun to re-tool for the planned water fountain spectacular ‘Disney’s Wonderful World of Color’. Let us bow our head and give thanks.

Say what you will about adding Disney-kin ready-to-order dolls to ‘It’s a Small World’, (and this blog certainly has) but when version 2.0 re-opens in early 2009 it will be cleaner, sound better and revive missing details not seen since the late 60’s. Perhaps refreshing those glittering details came with a deal with the devil, but we’re thankful for the spit and polish nonetheless and will try not to notice the price-tags affixed to those adorable Disney characters throughout the attraction.

Now that Obamania is in full swing and the country appears ready to proudly wave the red white and blue again, Disneyland’s Main Street is ready to highlight the long neglected ‘U.S.A.’ part of its title in the coming months. Up will go the banners and flags while the Opera House will welcome back a resuscitated Lincoln, this time possibly sharing the stage with Barack himself in a supporting role. Republicans and Democrats can now both unite and give thanks.

Back at Disney World, Space Mountain is slated for an infusion of some tender loving care in the near future and though it may not be the complete overhaul this classic deserves, every little bit helps.

The rumor mill is also closely monitoring the plans for a much needed re-tooling of Florida’s Fantasyland. Details are sketchy, but it appears hopeful that the entire land will undergo a complete makeover. Perhaps we should thank Harry Potter over at Universal for that one.

We also bow courteously to the ooky new sets and surreal sounds at the Haunted Mansion, the splash of Siemens all over Spaceship Earth, the newly refreshed bears at Country Bear Jamboree and the promise of things to come at The Hall of Presidents.

Finally this week marks the soft re-opening of a true gem at Disneyland’s Fantasyland, the retro ‘57 Eyvind Earle version of the original castle walk-thru not seen at Disneyland since the mid-70’s. Though this is a small animatronic-free series of intimate dioramas and not a splashy blast-em up E-ticket extravaganza, it remains a sterling example of Disney magic at it’s absolute finest.


Here quality, craftsmanship and artistry take the front seat and the effect is positively swoon-worthy. Mere thanks for this re-opened jewel-box doesn’t seem appropriate. Genuflect.

Happy Holidays from Re-Imagineering!

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Gettyland

It’s sometimes hard to recall some of the simpler pleasures of Disneyland in this rough and tumble era of season pass holders and video game attention spans, but once upon a time they flourished from one end of the park to the other.

Luckily there are still places you can go in Southern California that succeed in stirring up some of the sense-memories that were very much a part of vintage Disneyland. One of these places is the newly re-opened Getty Villa in Malibu, California.

It’s here, in this painstaking recreation of the Villa Dei Papiri in ancient Hercullaneum, where much of Disneyland’s missing mystique is alive and well.

Plumb the exit polls of Disneyland in its first two decades and you’d get a clear idea of what informs the Getty Villa playbook of today:

• Disneyland was obsessively clean. Back when there seemed to be one janitorial host for every 10 square feet it was common for guests to bet on how quickly a cigarette butt would be scooped up the moment it was tossed to the ground. The winner always knew to bet on seconds.

• Disneyland cast members were courteous and well informed. Mid century America swooned with approval at all the well groomed smiles and came back year after year for more.

• Disneyland was often bucolic, pastoral and idyllic. There were moments to be found around every corner of Walt’s park that celebrated the quieter pleasures found in a small town or a rural countryside.

It is these elements that truly transform mere fun into pure bliss, elements that are in full bloom and firing on all cylinders at the Getty Villa and that underscore so much of the compromised Disneyland experience of today.


Though primarily a world class museum of Greek and Roman antiquities, visitors to the Getty Villa wishing to merely revel in the experience of being transported to another time and place are richly rewarded.

On arriving at what might as well be called Rome A.D. 79 Land, docents greet everyone up close and personal with a smile and guide map and send you on your way through the garden path stairwells to the shining Villa on the hill. This personal touch is classic Disneyland.

Lush landscaping abounds, unobstructed by souvenir stands, vacation club kiosks or popcorn vendors, from the Italy specific herb garden and fruit trees to the 300 varieties of plants endemic to ancient Rome. Along covered walkways around the inner and outer peristyle guests are treated to fanciful fountains, bronze statues and intricate wall paintings. Past the jaw dropping 220-foot reflecting pool a spectacular view of the Pacific Ocean awaits, poking up between two terraced hillsides bordering the villa.

Everywhere small wonders excite the senses; the gorgeous sculptural banisters on the way to the second floor, the fountain festooned with seashells, the painted crickets scampering over the peristyle murals, the exquisite craftsmanship of the pocket window shutters along the gallery hallways or the whimsical intermingling of rosemary and boxwood topiaries for textural variety in the gardens.

Granted, these subtle qualities are far removed from the more animated theatrics of Disneyland today but, within the more reflective and calming wonderland of the Getty Villa, no less effective in stirring up a true sense of wonder.

Visits to places like the Getty Villa help to clarify where the Disneyland touch has tarnished over time. Guests are finding it a little harder to find more peaceful pleasures at the park, like an evening stroll along the gas lit banks of the River’s of America, quaint water features like Skull Rock or lazy hikes along the trails surrounding Fort Wilderness. Cast member smiles and personal service are often as barren as Thunder Mesa. Visual clutter and errant trash has eroded the suspension of disbelief in many a themed environment. Crowds and noise seem to have edged out the meaning and value of quieter oases of enchantment.

Luckily there are hold outs in the Disney Theme park hierarchy. The Zen-like environments at Disney’s Animal Kingdom or Epcot’s World Showcase in Florida immediately come to mind.

Still, if you’re looking to reconnect with the simple pleasures of Disneyland at at its finest look no further than the Getty Villa in Malibu, California.

Yesterday, Today and Tomorrow

Recently I received an email with a deceptively simple question that seemed like a great topic for Re-Imagineering:

Hey Merlin,

When you get a moment -- just philosophically speaking, if you could take Tomorrowland to any place you wanted, what would you do? Would you just bring back the old stuff (Rocket Jets, PeopleMover, Adventure Thru Inner Space, Carousel Theatre, Circle Vision, etc.) as they were, or would you bring them back repurposed, or would you go forward to completely new ideas (the way Walt would’ve, I think), or what --?

I cannot believe the passionate debates this subject is creating --

Dexter Reilly

It's a good question. To answer it, let's look at what Walt really did in 1967: He didn't actually scrap the place and go forward with all-new ideas or an all-new aesthetic or point-of-view as is often ascribed to him, he simply grew the idea from what was most successful and updated his message with the latest technology and modern design.

Thematically, the same utopian, optimistic corporate global futurism was on display in New Tomorrowland, just with a better budget, a more complex show and entertainment experience for the 60s. The additions and revisions of 1967 padded out the original concept (as did those in 1978).

In terms of attractions: Astro Jets, Autopia, Monorail, CircleVision, Skyway, Submarine Voyage and Flight to the Moon all survived the original 1955/59 Tomorrowland into the 1967 New Tomorrowland, but in improved, technically advanced versions, while Carousel of Progress, PeopleMover and Adventure Thru Inner Space were added (and Space Mountain was being planned for), all extensions of the original theme.

The design aesthetic was updated and improved, but within the same family of streamlined ultramodernism that had been associated with science-fiction since the 1930’s.


In updating Tomorrowland these days, where thematic concept has gone off-track - - for the original Disneyland anyway, as Walt had a specific vision for his work and park that should be maintained - - is to discard the idea of utopian modernism. When Imagineers turn instead to recent trends in fantasy-science-fiction, Hollywood (Star Wars), eco-futurism (agri-future gardens), dark apocalyptic vision (Alien Encounter), cartoon franchise marketing (Buzz Lightyear) or nostalgic pre-modern futurism (Jules Verne, steampunk), it no longer feels like Walt Disney’s Tomorrowland.

Neither does it seem like Walt’s Tomorrowland to focus on other worlds than our own for answers to Man’s future. His concept seemed to be about how we can help shape our own destiny with optimism and imagination and stick-to-it-tivity.

People haven't changed all that much. They still want to see what it's like to live like the Jetsons or the Space Family Robinson - - in an exotic world of streamlined beauty and comfort and inner and outer space experiences. A vision that’s familiar and reassuring but once removed from our own. (Unlike the variation on a current tract home as we see in the new Innoventions. It looks so much like what we already have, it just smacks of consumerism rather than futurism).

The beauty of Apple, Mac and iPod design shows us that the design ideas of modernism still hold that same glamour and appeal and image of forward momentum for the consumer public.


WALL*E's starship Axiom shows a great model for an upgraded Tomorrowland design in that it embraces that same flavor of utopian ultramodernism we all loved in the past while adding the Tokyo-like technology of the present and future (video-screens and billboards, etc). The blend keeps everything minimalist in shape and texture, just adding a layering of the new and current. It’s a progression of the Tomorrowland ideal, not a replacement for it.

Though the film’s irony is that the BuyNLarge folks have a failed dream of their consumer Utopia, the humans on the Axiom handily ignore that outcome - - as guests of Disneyland always have (and would still if given such eye candy and futuristic pleasures at the park once again).

Is optimistic futurism selling a lie of corporate propaganda like BuyNLarge? Well, the ideal is still relevant even if the execution in our real-world has been misguided. To progress, we still need the optimist’s ideal that Man can and will make things better. We just have to do it more wisely.

As the filmmakers behind “WALL*E” have said: We are all still waiting for that jet-pack future we were promised. If we can’t have it everyday, we at least expect to find it at Disneyland.


In terms of attractions for a New Tomorrowland, a slate that features advanced technology with a variety of experiences should be the imperative, so let’s take another look at the varied pleasures Tomorrowland once provided when it was “A World on the Move” taking place Above, On, Below, Within and Without our Earth’s surface.

What have we lost?

The Rocket Jets up on the platform were not only an attractive “weenie,” but also a soaring experience high over Disneyland, the gift of flight. Skyway also provided this point-of-view - - But the "air" portion of the Disneyland experience parfait is gone now. It should be returned in some form.


Inner Space provided both a visceral shrinking experience to another dimension “inside” our own and a psychedelic visit to a world of surreal Disney design. It went internal instead of external to teach us about ourselves (and to blow our minds with abstract visuals and effects) - - another angle of the Disney experience we have lost without replacement. Exploring the world of the atom is still a relevant and compelling idea, we just need a new tech way to do it - - like the Spider-Man ride at Islands of Adventure, a moving, three-dimensional experience. With the theme still so fresh, why not bring it back in a new way?

As a show, perhaps Carousel of Progress has had its day, but seeing the progress of Man and the product of his imagination should not be a dead concept - - Is there another way to do it that's interesting today that still entertains and inspires us toward a Great Big Beautiful Tomorrow? The original EPCOT’s late, lamented Horizons was a modern variation on the theme and points in directions a new attraction could go.

And there are new places to visit within and without Man’s experience on Earth that we haven’t even considered. These should be natural extensions of Walt’s approach, new visions that expand on the original idea without cannibalizing it.


So, here’s the answer for me: I'd bring back the nostalgic and reassuring images of a fantastic ultramodern future we love - - then add in the all-important new angle of exploration and adventure and thrill and wonder that extends the optimistic utopian theme, as Walt himself had done.

Keep what works, then PLUS it. Wouldn’t Walt have wanted to do both? That's what the company ALWAYS did in those times. They never threw away the past, only added to it. They brought along the best and built forward from it.

What is the new experience or two? Well, that's the fun part to dream up for today’s Imagineers - - But it should be flashy and memorable, exceed expectations, thrill us - - and grow out of the consistent theme, taking us to an experiential and design plane we haven't yet visited - - or provide a visceral experience that is lacking in other attractions and areas at the park. And it should be artistically beautiful and modern. And all within the parameters of established theme.

Disneyland should always be a complementary platter of Past, Future, Fact and Fantasy, Nostalgia and Challenge in all its angles, a unified timeline with a running theme. The recipe for the future is on the dedication plaque.

Go back? Go forward?

Do both.

Audio Out-Source Atronics

Just last June Disney Imagineering quietly announced what has been one of the worst kept secrets at the company; the majority of all Audio Animatronics manufacturing would be outsourced.

In a casual, plain-spoken letter to O-Meon.com, WDI Spokesperson Marilyn Waters explained:

“The new strategy for our Manufacturing and Prototype Organization is to focus on greater innovation in prototyping and developing the next generation of Audio-Animatronics figures. This will involve strengthening our competencies in the creation of unique Audio-Animatronics figures.”

In other words, WDI stands to save a considerable amount of cash by letting outside companies create the majority of Audio Animatronics figures used in their parks. Nowhere did this pay off more handsomely than in the recent creation of the more than 200 animated children in Hong Kong’s ‘It’s a Small World’ which just opened last April. Chinese vendors were not only a fast, efficient and friendly labor pool, but most importantly worked substantially cheaper than their US counterparts.

For the Disney company, outsourcing animatronics is nothing new. They’ve been using private firms for decades, Garner Holt Productions in San Bernardino probably being the most high-profile. Still, the official announcement from Bruce Vaughn, Craig Russell and Kevin Eld last June stands as a reality check in the history of this venerable art form.

As far as Walt Disney was concerned, Audio-Animatronics was nothing less than the next great leap forward in the history of animation. His giddy excitement over this new form of entertainment took palpable shape in his animatronics masterpieces Tiki Room, Great Moments with Mr. Lincoln, Carousel of Progress and Pirates of the Caribbean. After Walt passed away audio animatronics arguably reached it’s technological zenith with Hall of Presidents, Mickey Mouse Revue and Bear Country Jamboree in 1971 and the mind-bogglingly complex 114 characters in 1974’s America Sings.

Since then Audio Animatronics showcases never quite surpassed the level of sophistication and audaciousness of those earlier halcyon days. Though Epcot saw a substantial renaissance of animatronics performers when it opened in 1982, most notably within Spaceship Earth, Journey into Imagination and American Adventure, often the figures verged from limited animation (Kitchen Kabaret, Horizons) to mere mannequins (World of Motion, El Rio de Tiempo).

But it was Epcot’s park-wide reliance on film over form that perhaps foreshadowed the years to come. Filmed entertainment at Epcot took precedence over Animatronic showcases 2-1, with even the most spectacular figures of American Adventure sharing half their stage presence with lengthly movie interstitials.

Today Audio-Animatronics never carry a show; instead single complex characters either introduce a ‘movie’ (Toy Story Mania), punctuate a movie (Tough to be a Bug, Muppets 3-D) or provide a climax to a rollercoaster (Expedition Everest). The balance of audio-animatronic characters are now relegated to dark rides and often can’t even be called truly ‘animatronic’, the animation now left to rotating turntables and opening and closing doors (Monsters Inc., Many Adventures of Winnie the Pooh).

With the official word now public, the only question to be asked is what this portends for the future of the art form. Are sophisticated animatronic variety shows officially a thing of the past? Will dazzling new leaps in technology only show up as single figures sprinkled sparingly throughout the park? Has Disney copped to the cheap showmanship of everyday 2-D film and digital video over truly dimensional animated fantasy performances?

One can argue that out-sourcing animatronics makes perfectly good business sense in our complex new world market. But we can also wonder whether Disney Imagineering has inconspicuously relegated the Audio-Animatronics Extravaganza as a relic of days gone by.

Perhaps, to counter Al Jolson’s giddy proclamation in 1927, “You ain’t seen nothin’ yet!”, we have indeed seen it and it’s time to move along.

Sleeping Beauty to Reawaken!

July 17, 2008 - Anaheim, CA - The interior of Sleeping Beauty Castle at Disneyland will open in time for the December holiday season, offering guests a “reawakened” version of its classic walkthrough presentation kissed with vibrant scenes of Aurora, her charming prince, the evil Maleficent and other characters from the beloved fairy tale film.

“It is fitting that we are announcing the return of a classic on the 53rd anniversary of Disneyland,” said Tony Baxter, Senior Vice President of Creative Development for Walt Disney Imagineering, who unveiled a model of the castle on July 17, the birthday of Disneyland park.

Next year marks the 50th anniversary of Walt Disney’s “Sleeping Beauty,” and the excitement generated by the anniversary of the motion picture spurred interest in the return of the Disneyland attraction.


Also celebrating the milestone 50th Anniversary of “Sleeping Beauty” is Walt Disney Studios Home Entertainment, which will release a two-disc Platinum Blu-ray™ Hi-Def disc, making “Sleeping Beauty” the first Walt Disney animated classic title to be released in high definition, as well as on two-disc Platinum DVD. A bonus feature on the new release will be “The Original Sleeping Beauty Walk-Through Attraction With Walt Disney Imagineering,” an immersive experience recreating the original castle walkthrough.

On April 29, 1957, nearly two years before the premiere of Walt Disney’s animated feature “Sleeping Beauty,” the Sleeping Beauty Castle Walkthrough opened with an in-park ceremony featuring Walt Disney and actress Shirley Temple who, some 20 years earlier, had presented Disney with his special Academy Award – one Oscar and seven little ones – for “Snow White and the Seven Dwarfs.”

The crafting of the 1957 walkthrough show fell to Walt Disney Imagineer Ken Anderson and animation art director and color stylist Eyvind Earle, credited with giving the motion picture “Sleeping Beauty” the distinctive and colorful look of storybook illustrations in medieval style. An entirely new look appeared in 1977 when the attraction’s redesign featured miniature dioramas, including moving figurines similar to the window displays in the shops on Main Street, U.S.A.


When the attraction is unveiled later this year, the “show” will differ from the dioramas of the 1980s and ‘90s, returning to the unique style of the original 1957 show and motion picture. Enhanced with new scenes and special effects magic, the re-Imagineered attraction will employ technology not available in the 1950s to represent scenes from the story of "Sleeping Beauty," including the magic of good fairies Flora, Fauna and Merryweather, and the more sinister spells of the evil Maleficent.

For the first time, guests who are unable to climb stairs or navigate the passageways of the Castle will be able to experience the walkthrough “virtually” in a special room on the ground floor of the Castle.

Source: Disneyland Press Release

A "Bold, New" World

"Our guests tell us they want additional shopping and dining experiences at Downtown Disney."

Kevin Lansberry
Vice president - Downtown Disney Florida

Souvenir stands, carnival thrills, and T-shirt shops. U.S. 192 in Kissimmee? Not if some at the Walt Disney Company have their way, as they prepare to execute what they call a "bold new vision" for Downtown Disney at Walt Disney World in Florida.

In a news release quietly disseminated late last Friday, the Walt Disney Company announced its new plan for the Downtown Disney area. Buried within the news release, this sentence: "To make way for the new offerings, all of the clubs currently on Pleasure Island will close on September 27."

At first glance, this might not seem like that big a deal for the Imagineering enthusiast. But slated for demolition, along with the more traditional clubs of Pleasure Island, is one of Imagineering's true crown jewels: The Adventurers Club.

If you're a Disneyland enthusiast who lives in California, you might not know much-- or anything-- about this hidden Imagineering gem. It's one of the truly superior attractions we Floridians can proudly claim as our own.

Some guests who enter this 1930's gentleman's club wander around the mezzanine, and depart without discovering the true genius this venue has to offer. Guests who descend the staircase and sit down for a drink or two are in for the time of their lives.

Throughout the evening, several amazing performers make their way through the Adventurers Club, welcoming everyone to a 1937 New Years Eve open house. The club president and other permanent members continually converse with the guests. An animatronic colonel (okay, he's really a puppet) leads patrons in the singing of the club's all-purpose theme song. Musical performances here can be of Broadway caliber, and few who stay long enough to learn the club salute are immune from the club's addictive charm.

While the sublime execution of the club's detailed back story and character development are a testament to the truly talented men and women who perform their hearts out each and every evening, just as incredible-- and important-- is the rich intricacy and superb thematic execution of the venue itself.

The walls and antechambers of the Adventurers Club are adorned with an almost infinite number of period photographs, artifacts and mementos from fellow adventurers around the world. This amazing attention to (and investment in) the details sets the Adventurers Club apart as one of the finest themed environments ever created by Walt Disney Imagineering. Consider experiencing Pirates of the Caribbean as a walk-through attraction. Would the details withstand the scrutiny? They do at the Adventurers Club. Remember, this isn't a roller coaster or even a slow-moving boat ride. It's a fully realized environment that has to endure intimate and repeat inspection from guests who spend several hours poring over its walls. Remarkably, the club's interior not only endures, it envelopes, as only a classic Disney attraction can.

Today, the Adventurers Club still thrives in the midst of a diminished Pleasure Island. After two decades of financial and creative success, many here in Florida considered it sacred ground.

Or for the time being, at least safe.

So it should come as no surprise that the Adventurers Club is currently slated for demolition, along with the rest of Pleasure Island's clubs, in favor of a "bold new vision." A vision that includes (brace yourselves)...

...a t-shirt shop and a hot air balloon.

From the news release:

"Over the next year, the 120-acre entertainment-shopping-dining complex will add a number of one-of-a-kind, immersive experiences for guests. Downtown Disney will even get its own iconic attraction, in the form of a giant, tethered balloon that will take guests 300 feet into the air to view the amazing vistas of Walt Disney World Resort. Other new experiences include... a design your own t-shirt store from Hanes [that] will add to the growing collection of merchandise guests can personalize at Downtown Disney."

To be fair, there is legitimate logic behind some of the changes. Until as recently as 2004, Pleasure Island's gated turnstiles impeded pedestrian traffic between the Marketplace and West Side, two wildly profitable retail areas. Removing the turnstiles improved the awkward and sometimes dangerous traffic flow, but invited non-paying guests onto the Island. Loitering teenagers are now tarnishing Downtown Disney's desired reputation as a family-friendly destination. Add to the equation property that's far too valuable for aging dance clubs, and its obvious that changes must and will be made.

Let's be clear about this. No one is saying Pleasure Island shouldn't change. But there are at least two things about this "bold, new vision" that should be especially troubling to anyone who cares about the Walt Disney company, financially or creatively.

One: That Disney's idea of "bold" and "new" calls for replacing unique Disney experiences with even more third-party dining and shopping venues, a t-shirt shop, and a hot air balloon.

Two: That caught in the path of the wrecking ball is one of the finest themed environments ever created by Walt Disney Imagineering.

Unless someone with power and vision intervenes, the Adventurers Club will welcome its final guests this fall.

And that, on so many levels, is very, very sad. The sense of loss this time will come with added profundity and poignancy, because what's being destroyed is so unique, and works so very, very well.

Perhaps the club will find a new home inside Animal Kingdom or elsewhere. We're not holding out much hope. But we are losing sleep. We just can't imagine a Walt Disney World without the Adventurers Club, and, judging from the more than five thousand on-line petition signatures compiled so far, a lot of other people feel the same way.

The capable folks at the Walt Disney Company should go back to the drawing board on this one, and challenge themselves to re-imagine a truly "bold, new" Downtown Disney, one that keeps the Adventurers Club in its mix. The current plan is only "bold" for its audacity, and destroying works of creative genius to pursue short-term profits is sadly nothing "new."

Compare and Contrast

"Disneyland will never be completed. It will continue to grow as long as there is imagination left in the world."

- - Walt Disney

"When completed, Disney's California Adventure will feel more immersive and richer. It will have more heart."

- - Jay Rasulo

"Yes, but is it art?"

"She was an extraordinary artist, and Walt thought very highly of her. She was the most amazing colorist of all time. I don't even think Matisse could hold a candle to her - and I mean that very sincerely."

- Marc Davis
Disney Animator, Imagineer on Mary Blair


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Editorial Comments

One time imagineer and current Pulitzer Prize winning editorial artist Ann Telnaes recently chimed in on the recent Small World refurbishment over at Flipanimation.net.

"Like many of my former CalArts classmates, I'm a fan of Mary Blair's work and this redo sounds like another unfortunate move by people in the company who have no business making creative decisions. It also sounds very political, adding a big 'Up with America' scene at the end. Maybe they should include animated Bush and Cheney Dolls."

More of Ann's amazing work can be found at her site.

Blair Family Memories

We would like to speak from our point of view as Mary Blair's nieces.

We have been impressed and deeply touched by the eloquence and outpouring from the hearts of so many people who want to keep 'Small World' as it is. And now the Artists! Amazing. A HUGE thanks to all of you!

Our thoughts are the same. PLEASE keep the integrity of Small World--the children of all nations and its message of world peace. It is a completely unique experience, in and of itself. Our intention is not a 'put down' to the imagineers, who have made Disneyland a fabulous, magical place for children and adults---something for everyone. 'Small World' however, doesn't need fixing. It isn't broken. Bring back it's original color and sparkle. Mary loved 'sparkle'. She also loved children.

We have enjoyed the 'special memories' that many have written about Small World. We have one also. In 1978, several months before Mary died, my sister Maggie and I, along with my family, began planning a surprise 50th wedding anniversary party for our parents. Maggie and I met with Mary at a favorite restaurant of Mary's near her home in Soquel, California to discuss the plans. She introduced us to the hostess saying, 'these are my two nieces, whom I adore'. We adored her as well.

As part of the party plans, Lee put together a slide show, and we taped our parent's favorite 'old' songs, putting the music from 'It's A Small World' in several places. We did that to honor Mary, but also to make the party more fun. (And no, it didn't make us crazy.)

When the party was over and most guests had gone, Maggie and I were doing 'cleanup chores'. We looked up in time to see Mary, a lone figure in the middle of the dance floor. She had a gentle smile on her face, eyes closed, and was turning slowly around and around to the music from 'It's a Small World'. Two weeks later she was gone.

Again, our family appreciates very much your kind words and heartfelt feelings.

Our Best,
Jeanne Chamberlain & Maggie Richardson
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"We felt that we had accomplished what we set out to do..."

“When we completed 'it’s a small world' for presentation at the New York World’s Fair, we felt that we had accomplished what we’d set out to do. We wanted to foster a better understanding among the nations of the world by showing the dress, the customs, the language, the music, and a little of the culture of our neighbors around the world - - and we wanted to show it to be a very happy one. And I think it’s safe to say that having fun has universal appeal.”

From the dedication of "it's a small world" at Disneyland, May 28, 1966
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The World of Animation Speaks

“Mary Blair is one of the most remarkable artists of our time, and her work on "It's a Small World" one of her crowning achievements. The attraction is the result of many talented artists working at the peak of their creative powers. Restoration aside, I can't imagine improving on the original ride.”

Pete Docter
Director / Monsters Inc.

"I would be sad to see the integrity, unity and beauty of Mary Blair's inspired work of 'It's a Small World' be broken to accommodate imagery that does not fit into her vision. It would be like cutting scenes from, say, JUNO into TO KILL A MOCKINGBIRD. Both great films, but they just don't fit together in tone or look and would harm the vision of both. Van Gogh into a Rembrandt? Unthinkable. 'It's a Small World' is a beautiful piece of our history - I hope and wish that it will be preserved and cherished as the work of art it is."

Brenda Chapman
Story Supervisor - Lion King / Director - Prince of Egypt

"The 'It's a Small World' attraction is a genuine piece of american art, created by a great american artist and to change it does a disservice to the artist and the fans who have been inspired by Mrs. Blair's work. In this culture of changing and updating everything to catch our shortening attention spans it is necessary to have a foundation that remains the same and stays constant for the positive growth of our culture. I did not grow up in California and visited Disneyland much later in my life. Going through the ride for the first time, it's charm transported me back to my childhood and made me feel nostalgic for what that wonder and innocence once was. I am saddened that my children might never have that experience."

Pete Sohn
Animator, Story Artist, Voice Actor (Emile -Ratatouille)

"Like many people, 'It's a Small World' holds a special place in my heart. It was the first attraction that my wife and I rode after I proposed to her, and its joyful message of worldwide harmony shone especially bright that day.

I've always been inspired by Mary Blair's color and design work - bold, playful and unique, yet firmly linked to the Disney style. I love to wait outside "It's a Small World"'s signature clock, waiting for the parade of happy figures from many lands. It's still one of the purest ways to experience her sensibilities.

I was surprised to hear recently that modifications being made to the ride would include its content. Because the idea of the ride is to introduce a vision of a world in peace and harmony, I believe uniquely American cartoon characters or displays - however appealing and beloved - would be disruptive to that vision.

I understand that Disneyland was never intended to stand still, that progress is as integral there as the childhood fantasies from which it sprang. But decades from now, I'd like to be able to travel through that same, small world where my wife and I began our lives together."

Jeff Pidgeon
Animator, Story Artist / Toy Story

"Preserving something, whether it's a film, a great painting or a great ride, like 'It's a Small World', assures that it can be enjoyed for generations the way it was originally intended to be enjoyed. Restoring a ride is one thing, changing its meaning is another. If I want to see Disney characters I can always go to Toontown, go see a parade or go on one of many other rides which feature them. Let the park patron make the choice. That's part of the fun of Disneyland. Would you impose the Country Bears upon the Indiana Jones ride? Or sneak Simba in on Great Moments With Mr. Lincoln? It would make as much sense."

Lou Romano
Production Designer / Incredibles, Voice actor / Linguini - Ratatouille

“With all the uncertainty in the world today, one of the few places a person could always escape both reality AND hype, no matter how brief, was It's A Small World at Disneyland. I consider myself lucky to have been able to experience it as it was truly meant to be seen--many times. Its plea to make the world a better place through the multinational voices of our future is something we need today more than ever. Lets hope better taste prevails and any hint of commercialism is avoided in the restoration of this truly great ride.”

Ralph Eggleston
Production Designer / Finding Nemo

“Most people who have sailed through the “It’s A Small World” attraction at Disneyland and The New York Worlds Fair over the past 44 years may not be aware that standing at a high vantage point proudly overlooking her creation, is one small, unobtrusive Animatronic figure representing none other than Mary Blair, herself. I can only imagine a small tear rolling down her tiny cheek at even the thought of changes to her original vision for this now beloved attraction. It is my thought that altering this classic ride, in any way, for any reason, would be akin to defacing any well known work of art hanging in any museum around the world. I would urge those proposing this change to the original Small World attraction to please pause and reconsider. Mary gave so much to Disney and it’s artists in so many ways, please leave this attraction as a monument to her work and her spirit. Thank you.”

Dave Pruiksma
Long time Supervising Animator - Disney Feature Animation

“Mary Blair's striking color, innovative design and strong sense of whimsy have marked her as one of the most influential artists of the 20th century. It's a Small World is a monument to both her talent and the vision of Walt Disney. How bold to create an experience not dedicated to advertising a product, but to encouraging acceptance and appreciation of our different cultures.”

Mark Walsh
Supervising Animator - Ratatouille

"I'm totally pissed about (the Disney character additions to) 'Small World', but maybe I've grown to accept the gradual crapification of anything good about Disneyland by people who care only about cross linking everything they own so that they each advertise each other. This is just one more step closer to a Disneyland boiled down to a series of billboard advertisements with a merchandise shop as the wiener at the end."

Don Shank
Visual Development Artist / The Incredibles

"Ironically, the phrase 'Its a small world, after all' takes on a sad, dark meaning in context to today's corporate culture. It speaks directly to the character of those who run the show; that is to say, small, small people of small, small integrity, running the entire world. Changing the ride as they intend to do, with Disney characters dominating the world, perfectly represents everything for which the corporate world stands. It may very well be an unintended work of modern art! I say brilliant, guys!"

Steve Moore
Director, Animator, Editor-in-chief FLIP animation.net

"I am one who thinks that the refurbishment of 'Pirates Of The Caribbean" has ruined that ride. The old 'Pirates' transported riders to a completely unique world and a completely different time period. The addition of Jack Sparrow breaks that fantasy, and brings riders into the modern day. Putting cartoon characters in 'It's A Small World' will have the same effect. Really, how many Aladdin dolls will be sold by adding him to this ride? Is it worth wrecking the integrity of one of Disneyland's most charming attractions?"

Alan Smart
Director / Spongebob Squarepants

"I grew up in Flushing New York, and at age nine had the opportunity to witness 'It's A Small World' in its debut at the Pepsi Pavillion at the New York World's Fair. This ride was a major influence on my life - and is a part of all of our lives. It's theme is of universal understanding. The whole point is to show that we are all the same, no matter where we live. The addition of Disney licensed characters completely cheapens the experience and dilutes the message. I am wholly against this desecration of a Disney classic. "

Jerry Beck
Animation Historian / Editor Cartoon Brew

"Mary Blair's work on Small World is an artistic achievement of her unique sensibilities, a symphony of color, glitter, cellophane, and hope for the world's children. It should be maintained for future generations to enjoy, and not compromised by additions vainly trying to blend in.”

Wendell Luebbe
Art Director

"I'm utterly appalled that a corporation as thoughtful and considerate as The Walt Disney Company would actually consider welcoming those dirty little money-grubbing rats into the hallowed sanctuary that is 'It's A Small World.' Somebody's got to put their foot down before it's too late."

Craig Kellman
Character Designer / Madagascar

“How can a company who understands the concept of "theming" so well make the decision to add film characters to a ride originally designed to celebrate "Children of the World"? The simple design aesthetic is a perfect marriage to that theme as well. The additional characters incorporate multiple design aesthetics and would introduce a visual chaos to "It's a Small World". It would be far better to remove a ride than to compromise the design of that ride with poorly conceived additions. The Walt Disney Co. should respect its own business plan and design concepts or hand over the scepter to someone who does.”

Fred Cline
Designer and Storyboard Director

“Let's keep the original integrity of It's a Small World. It's refreshing to have rides that don't always pay homage to the Disney characters. It gives Disneyland greater breadth and richness.”

Tia Kratter
Art Director

“With much of today’s entertainment being driven by a pop-cultural grab bag esthetic, Walt Disney’s Small World has stood for over 40 years as a most refreshing oasis. Designer Mary Blair’s brilliant creative vision is felt in every crevice and corner of the attraction. To alter this vision by adding elements outside of Blair’s unique design sensibility would not only be a gross creative misstep but would also obscure the very spirit and message of the ride itself.”

Mike Giaimo
Art Director - Pocohantas

"Disney needs to take a preservationist approach to historic works of art emblematic of Walt's vision for Disneyland. Mary Blair's design of Small World is one of Disneyland's unique treasures and should be preserved in its' entirety."

Sue Kroyer
Producer

"Although we recognize the practical necessity of updating attractions to keep Disneyland commercially viable, IT'S A SMALL WORLD is a special circumstance for two reasons. First, it has a unique political and historical pedigree having been created for the New York World's Fair as a testament to worldwide harmony through children. Second, it genuinely represents a personal vision of one of the greatest Disney artists, Mary Blair. "

Bill Kroyer
Director

"Walt Disney's works sought to reconnect us with the spirit of youth. Despite differences of culture and geography, we are all bonded by the laughter, clarity and simplicity of a child's point of view. This quality is not influenced by the whims and trends of a changing consumer society. It is a constant. It remains relevant. The unique talents of Mary Blair, Marc Davis, Rolly Crump and others gave form and feeling to Walt's dream of harmony for future generations. Their uncompromised vision should be preserved at Disneyland as a colorful legacy for our collective inner-child, both past and future."

Tim Hauser
Writer

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